GDPR / Privacy Policy
Last updated: 26/06/2025
Choice Through Education (Charity No. 1180314) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit our website https://www.choicethrougheducation.org or interact with our services.
Who We Are
Choice Through Education is a registered charity (Charity No. 1180314) focused on creating more opportunities for children in Africa by providing and improving educational facilities. We raise funds through sponsorship and donations and operate programmes to build close-knit communities, with the Women’s Empowerment Centre as our cornerstone.
Data Controller Contact Details:
Information We Collect
Information You Provide to Us
When you use our contact form, we collect:
- Your name
- Your email address
- Your message content
Information Collected Automatically
When you visit our website, we automatically collect certain information through Google Analytics 4 (GA4), including:
- Your IP address
- Browser type and version
- Pages you visit on our site
- Time and date of your visit
- Referring website
- Device information
Donation Information
When you make donations through our easyfundraising platform (https://www.easyfundraising.org.uk), your payment and personal information is processed directly by easyfundraising according to their privacy policy. We do not collect or store your payment card details.
How We Use Your Information
We process your personal data for the following purposes:
Contact Form Submissions
- Legal Basis: Legitimate interests (responding to enquiries)
- Purpose: To respond to your questions, comments, or requests for information about our charity work
Website Analytics
- Legal Basis: Legitimate interests (improving our website and services)
- Purpose: To understand how visitors use our website, improve user experience, and optimise our content
Charitable Activities
- Legal Basis: Legitimate interests (furthering our charitable objectives)
- Purpose: To keep supporters informed about our work and impact (where permission is granted)
Legal Compliance
- Legal Basis: Legal obligation
- Purpose: To comply with charity law and regulatory requirements
Data Sharing and Third Parties
We do not sell, rent, or share your personal data with third parties except in the following circumstances:
- Service Providers: We use Google Analytics 4 to analyse website usage. Google processes this data according to their privacy policy.
- Donation Platform: Donations are processed through easyfundraising, who handle payment processing according to their privacy policy.
- Future Email Marketing: We may use email marketing services (such as Mailchimp) in the future. If we do, we will update this policy and only send marketing communications with your explicit consent.
- Published Statistics: We may publish anonymised statistical data about our impact in news articles and blogs on our website, but only with relevant permission granted and without identifying individuals.
- Legal Requirements: We may disclose your information if required by law or to protect our legal rights.
Data Retention
We retain your personal data for the following periods:
- Contact form data: Minimum of 7 years for charity compliance purposes
- Website analytics data: As determined by Google Analytics 4 settings
- Donation records: Minimum of 7 years as required by charity law
We will delete your data earlier if you request erasure (subject to our legal obligations).
Your Rights Under GDPR
You have the following rights regarding your personal data:
Right of Access
You can request a copy of the personal data we hold about you.
Right to Rectification
You can ask us to correct any inaccurate or incomplete personal data.
Right to Erasure
You can request that we delete your personal data (subject to legal obligations requiring retention).
Right to Restrict Processing
You can ask us to limit how we use your personal data in certain circumstances.
Right to Data Portability
You can request that we provide your data in a portable format or transfer it to another organisation.
Right to Object
You can object to our processing of your personal data based on legitimate interests.
Right to Withdraw Consent
Where we process data based on consent, you can withdraw this consent at any time.
To exercise any of these rights, please contact us at info@choicethrougheducation.org.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.
International Transfers
Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA) through our use of Google Analytics 4. Google provides appropriate safeguards for international transfers as outlined in their privacy policy.
Cookies and Tracking
Our website uses cookies and similar technologies primarily through Google Analytics 4 to:
- Analyse website traffic and usage patterns
- Improve website functionality and user experience
- Understand visitor preferences
You can control cookies through your browser settings, though this may affect website functionality.
Children’s Privacy
Our services are not directed at children under 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected such data, we will take steps to delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the “Last updated” date above. Significant changes will be highlighted on our website.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Complaints
If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection regulator:
